Altitude Recruiting Blog – Resources for Everyone

Power of BeliefJanuary 10th, 2018

If you doubt the power of belief – even for just one moment – you are forsaking your most powerful ally: your brain. If you doubt that changing a few beliefs can dramatically alter the trajectory of your career, then your career may fall far short of its true potential.

I recently read a research study, Placebo Sleep Affects Cognitive Functioning, in which researchers made up an elaborate ruse to convince people who got a bad night’s sleep that they actually got a good night’s sleep. Here’s a bit of what the researchers told their test subjects…

(Participants were) informed of a new technique whereby the previous night’s percentage of REM sleep could be determined by measuring the lingering biological measurements of heart rate, pulse, and brainwave frequency the next day.

P.S. This is all nonsense; the researchers made it up.

Sure enough, sleep-deprived subjects who were told they slept soundly actually performed better on the PASAT test of auditory attention and speed of processing.

This, of course, is yet another instance of the placebo effect. Researchers Christina Draganich and Kristi Erdal point out that while the placebo effect is commonly thought of in the context of drugs, it can also extend to many elements of everyday life:

Weight loss
Rash reaction to fake poison ivy
Altered neurochemical activity in Parkinson’s disease
When it comes to the placebo effect, the details matter, in ways that are difficult to anticipate. One study, for example, found that test subjects only demonstrated an increase in mental acuity when they paid full price for an energy drink they believed would improve their mental acuity. Those who paid a discounted price saw no benefit (Shiv, Carmon, and Ariely, 2005).

In short, you don’t need more training to be qualified for a promotion. You don’t need caffeine to wake up. You don’t need a good night’s sleep to feel rested. It just takes a credible researcher in a professional setting to tell you that you have what you need.

You have to believe that good things are headed your way. There are many ways to accomplish this that don’t require a white-coated researcher, including meditation, affirmations, and positive thinking (see more ideas below).

Never underestimate the power of belief. It works both ways. If you constantly tell yourself you are not capable enough to get promoted or to get a raise, you won’t get either. If you believe you will fail, you will fail. If you fear sickness, you may well fall ill. If you feel your career is headed nowhere, it will probably head nowhere.

The first step to health, success, achievement and progress is to believe. But don’t take on this challenge by yourself. Surround yourself with credible evidence that good things are headed your way. Spend time in the company of positive, supportive people. Research techniques that you believe will work for you. Do whatever it takes to build a strong belief in your mind that success is in your future.

Read Part 2 of this story….

Author’s note: Back in May, I published an earlier version of this article; not many people read it. Since I believe this content can help other people, I changed the headline, image and much of the text, and then re-published this version. Belief requires persistence.

Bruce Kasanoff is a ghostwriter for entrepreneurs and executives. Learn more at He is the author of How to Self-Promote without Being a Jerk.

Images: n0nick/Flickr.

Free Cloud Technologies Training and WebinarsNovember 21st, 2017

These are free on-line Cloud computing training and Webinars that will give you a good overview of Cloud Technologies.

Frist is the Microsoft Virtual Academy called MVA. This site is a collection of Microsoft training at the 100 and 200 levels, it does give you a good overview of Microsoft’s offerings in the Cloud space. Note some of theses products are just being released. One thing to note you do need a Hotmail or Live mail account to access this free training.

“Microsoft Virtual Academy – MVA is a fully cloud-based learning experience focusing on Microsoft Cloud Technologies. You can access a variety of training content online and become one of the renowned experts in the IT Pro community around the world. MVA provides its users with a virtual university experience: the student can select a track and study the material and then do the self-assessment. By doing so, he will collect points that will promote him to a Bronze, Silver, Gold or Platinum Level. Students on MVA can get access to all the information, statistics and advancements of their training career, allowing them to maintain a long-term relationship with Microsoft. Learning through MVA is free of charge, and you can study the contents at any time and at your own pace.”

Secondly, BrightTalk is a series of Wedinars put on by various different companies in the form of a product overview or a round-table of different industry experts with their ideas on Cloud computing.


“Webinars and video empower you to engage customers with new ideas. BrightTALK provides a platform for you to speak directly with your target community in a rich and visual way. BrightTALK makes it easy to create conversations, connect and develop new relationships, hear feedback, answer questions and become an important voice to the people who follow you.”

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